Chaser

Our team was excited to work with Chaser, a bar that creates an unforgettable nightlife experience, where every visit becomes a memorable journey, filled with great drinks, lively music, and an atmosphere that brings people together.

Task

The main task for this project was to design a logo that would effectively convey the fusion of mixology and science, all while following the spirit of Chaser.

  • Design

    Graphic Design, Logo

⬤ 01. Challenges

Alignment with the bar's personality.

The client wanted the logo to convey the unique atmosphere of Chaser. A modern logo that aligns with the bar’s personality.

The brand specifically wanted the logo to include the bar’s name in a creative and visually appealing way. This would help with brand recognition.

⬤ 02. Experience

Simple and memorable.

We were trying to balance creativity with the need for a logo that is simple and memorable. Translating abstract concepts and words into a visual representation that captures the essence of the bar can be challenging.

Our goal was to create a harmonious and visually appealing logo that prominently features the bar’s name while not making it appear forced or overwhelming.

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