The Earth Sip

“The Earth Sip” is a brand dedicated to providing a sustainable tea experience through a range of herbal teas. We developed a cohesive packaging design that reflects the brand’s commitment to nature and wellness.

Task

By embarking on "The Earth Sip" herbal tea packaging design project, we aimed to not only enhance the brand's visual appeal but also reinforce its commitment to sustainability and wellness.

  • Design

    Graphic Design, Packaging, Branding

⬤ 01. Challenges

Finding the balance.

Creating a visually appealing design that effectively communicated the brand’s values and the unique qualities of each tea variant on a relatively small pouch surface was challenging.

We had to prioritize essential information, imagery, and branding elements while keeping the design clean and uncluttered.

⬤ 02. Experience

Taking the inspiration
from nature.

The journey began with an immersion in the world of herbs and botanicals. We drew inspiration from the richness and diversity of nature itself.

Our experience was marked by a deep commitment to the brand’s core values of sustainability, wellness, and authenticity, which served as our guiding principles throughout the design process.

⬤ 03. Wider view

Exploring the product.

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