The Earth Sip
«The Earth Sip» is a brand dedicated to providing a sustainable tea experience through a range of herbal teas. We developed a cohesive packaging design that reflects the brand’s commitment to nature and wellness.
Task
By embarking on "The Earth Sip" herbal tea packaging design project, we aimed to not only enhance the brand's visual appeal but also reinforce its commitment to sustainability and wellness.
Creating a visually appealing design that effectively communicated the brand’s values and the unique qualities of each tea variant on a relatively small pouch surface was challenging.
We had to prioritize essential information, imagery, and branding elements while keeping the design clean and uncluttered.
The journey began with an immersion in the world of herbs and botanicals. We drew inspiration from the richness and diversity of nature itself.
Our experience was marked by a deep commitment to the brand’s core values of sustainability, wellness, and authenticity, which served as our guiding principles throughout the design process.
